Campaign strategy · Las Vegas, Nevada

Know how you win before you start running.

Ground Game is a team of campaign professionals who study races for a living. We help candidates see the path to victory, then walk it with them, one door and one day at a time.

Built in NevadaLocal · Legislative · CongressionalStrictly confidential
What we believe

Most campaigns run on instinct and hope. The ones that win know their number, know where it lives, and know exactly when to go get it.

How we think

Four disciplines. One plan.

We don’t sell pieces of a campaign. Everything we do fits together, because in a close race the gaps are where you lose.

01

Read the ground

Before anyone spends a dollar, we work out what winning looks like in your district: how many votes, from where, and from whom.

02

Build the machine

A campaign is an organization. The plan, the budget, the people, the money coming in and the money going out, all run on one calendar.

03

Win the conversation

What you say, how you say it, and where people see it. Steady when the news is good, and steadier when it isn’t.

04

Move the field

Neighbors, volunteers and community partners, organized into a plan that turns support into votes, all the way through Election Day.

The numbers behind the race

We start with the math. Then we go outside.

Every district has a winning number and a map of where those votes live. We find both, then build the calendar backwards from Election Day, so you know what needs to happen and when.

Read our approach →
The cadence

Timing is strategy.

Doing the right thing too early wastes money. Doing it too late loses races. Every engagement follows a rhythm built around your election date.

Month one

Diagnosis

We study the district and the race until the path is clear.

Months two–three

Blueprint

The number, the map, and the calendar. Written down and agreed.

The build

Assemble

People, tools and systems put in place before they’re needed.

The push

Pressure

Steady, measured work. We track it every week and adjust.

The close

Deliver

Every hour of the final stretch goes where it counts most.

Engagements

Three ways to work with us.

Each tier is a complete package, scoped to your race. Pick the level of support you need now and move up when you’re ready.

Tier one

Groundwork

For candidates deciding whether, and how, to run. A clear read of the race before you commit.

  • A full read of your district and the race
  • Your number: the votes it takes to win
  • A written campaign plan, timeline and budget
  • A finance plan with clear fundraising goals
Ask about Groundwork →
Tier three

Full Ground Game

For competitive races that need a senior team in the room from start to finish.

  • Everything in Campaign
  • A dedicated senior team, embedded
  • Press, debates and rapid response
  • Creative and paid media, start to finish
  • Community partnerships and public events
Ask about Full Ground Game →

Every engagement is priced per race after a first conversation. Compare tiers in detail →

Home ground

Nevada is our district.

We live here. We know its neighborhoods, its communities, its calendar and its rules. That local knowledge shows up in every plan we write, and in every conversation on every doorstep.

Meet the firm →

Every race has a number. Let’s find yours.

Tell us about the race. We’ll tell you honestly what it takes, and whether we’re the right team for it.

Start a confidential conversation →